Full of
laughter
Businesslike
Giving ambitious businesses confidence to grow
We build brands with one focus: supporting the growth of the business behind them
Drawing on experience gained from global brands and large corporations, we now use that expertise to support growing businesses, start-ups and the teams behind them.
Supporting business growth
We connect the dots, challenge assumptions and shape brand and marketing strategies grounded in reality. Our thinking is sharp, our ideas are imaginative and our advice comes from genuine understanding.
Curiosity keeps that thinking fresh. In a world that won’t stop changing, we help you focus on what matters so the outcome is stronger brands, smarter marketing and growth you can measure.
Our guiding principles
Clarity above all
Curious sharp and always learning
We ask questions, explore possibilities and keep evolving, so you can stay ahead.
Collaborative by nature
We work alongside you, as trusted partners, honest advisers and part of the team.
Challenge with purpose
We stretch thinking and push for better, because that’s what makes the work stronger.
Creativity grounded in strategy
We bring bold ideas that are built on solid strategy, creatively expressed and designed for impact.
What you can expect
We bring our guiding principles to life in every project, through thoughtful collaboration, honest advice and creative energy – tailored to your goals and pace, because no two businesses need the same thing.
Whether we’re defining your brand, shaping your story or helping your team find clarity, we ensure the work is smart and built to last. Above all, it’s built to grow your business.
Meet the team
Roz
CHIEF CONSULTANT
An organised thinker with a creative streak, often described as multifaceted, Roz combines strategic rigour with creative flair. She works across brand strategy, marketing, mentoring and lecturing to help others grow with confidence and purpose.
Kim
JUNIOR CONSULTANT, MARKETING
A logical thinker with a creative eye, bringing stories to life through sharp ideas and striking visuals. With a background in illustration and communication, she shapes messaging that connects and supports content creation.
Wric was founded to help ambitious businesses grow with confidence
With deep experience gained from working with global brands and large corporations, we now channel that expertise into supporting growing businesses, start-ups, and the teams behind them.
We work collaboratively, connecting the dots, challenging assumptions, and shaping brand and marketing strategies that are grounded in reality and built for impact. Our thinking is sharp, our ideas are imaginative, and our advice is always rooted in understanding.
Driven by curiosity and a commitment to continuous learning, we bring fresh perspective, clear thinking, and creative energy to every project. In a world that moves fast, we help our clients focus on what matters, building stronger brands, smarter marketing, and meaningful growth.
Our guiding principles
Clarity above all
We bring focus and direction by cutting through complexity, because clear thinking leads to powerful outcomes.
Curious, sharp and always learning
We ask questions, explore new possibilities and keep evolving, staying sharp so we can help our clients stay ahead.
Collaboration by nature
We work alongside our clients, as trusted partners, honest advisers and part to the team.
Challenge with purpose
We stretch thinking, push for better, and challenge the status quo, always with the goal of making the work stronger.
Creativity grounded in strategy
We love bold ideas that are strategically grounded, creatively expressed and built to make an impact.
Meet the team
Roz
Chief Consultant
An organised thinker with a logical approach and a creative streak, she brings a rare blend of strategic clarity and expressive flair. Balancing flamboyance with practicality, and professionalism with a colourful edge, she works across brand strategy, marketing, mentoring and lecturing. Whether building brands, upskilling marketers or teaching strategic thinking, her focus is on sharpening minds, building confidence, and helping others grow with clarity and purpose.
Kim
Marketing consultant
A logical thinker who sees the world through vivid imagery. A natural storyteller who can also bring their characters to life through illustrative drawing, captivating audiences and conveying powerful messages.
